Indian Idol 15 contestants sing ‘It’s Time To Say Yas’ for Yas Island

New Delhi: Sony Entertainment Television has partnered with Yas Island Abu Dhabi, for its flagship singing reality show, Indian Idol 15.

The partnership incorporated a new element to the show, with host Aditya Narayan teasing an upcoming visit to Yas Island.

Furthermore, a new music video, ‘It’s Time To Say Yas’, featuring Indian Idol 15 contestants Mayuri Saha, Sneha Shankar, Chaitanya Devadhe, Biswarup Banerjee, Myscmme Bosu, Manasi Ghosh, Ritika Raj, Susvaram Anirudh, and Ragini Shinde was also released on March 16, 2025.

The video highlighted the singing talents of the contestants while showcasing the experiences of Yas Island.

A social media contest inviting fans to identify four theme parks featured in the music video posted on Sony Entertainment Television’s social media accounts was also launched.

The viewers are supposed to re-post the music video on their social media accounts and tag the four theme parks to be eligible to enter the contest.

The winner will be rewarded with an all-expense-paid trip to Yas Island. The contest will last for two weeks.

Sandeep Mehrotra, Head – Ad Sales, Network Channels, Sony Pictures Networks India (SPNI), said, "We are thrilled to partner with Yas Island Abu Dhabi, an internationally renowned destination known for its extraordinary attractions and innovative entertainment experiences. Yas Island is the perfect partner for Indian Idol 15, as it brings together the worlds of television and immersive entertainment in an unprecedented way. Through this collaboration, the contestants will experience Yas Island’s iconic locations, which are showcased in the music video. By offering viewers a chance to win a trip to Yas Island, we are enhancing the show’s engagement and creating a deeper connection with our audience. This partnership not only enriches the viewing experience but also helps fulfil the business objectives of both brands."

Take a look at the introductory video: 

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