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8,000+ creators drove Rs 80-100 crore in brand spends during T20 World Cup 2026
Mar 10, 2026
13:31
IST
2 Min read
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Dabur’s Réal Fruit Juice film explores women’s career sacrifices in ‘Real Women, Real Conversations’
Mar 10, 2026
14:19
IST 2Min read
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Why showing up in AI answers could matter more for creators than going viral
Mar 10, 2026
10:03
IST
6 Min read
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Rhea Chakraborty unveils AI avatar ‘Mishty’ with Collective Artists Network
Mar 09, 2026
15:04
IST
2 Min read
Insight
8,000+ creators drove Rs 80-100 crore in brand spends during T20 World Cup 2026
Mar 10, 2026
13:31
IST 2 Min read
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Why showing up in AI answers could matter more for creators than going viral
Mar 10, 2026
10:03
IST 6Min read
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KlugKlug report compares how Cadbury, Hershey’s and Galaxy engage creators
Mar 06, 2026
14:43
IST
2 Min read
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Meta pitches creators as performance lever: Reels, creators drive 71% higher brand intent lift
Feb 26, 2026
07:48
IST
3 Min read
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Influencer marketing is now full-funnel, with ‘micro trust’ becoming the new KPI
Feb 20, 2026
13:17
IST
4 Min read
News
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Cricketer Prithvi Shaw gets engaged to influencer-actor Akriti Agarwal
Mar 10, 2026
11:39
IST 1 Min read
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Rhea Chakraborty unveils AI avatar ‘Mishty’ with Collective Artists Network
Mar 09, 2026
15:04
IST 2Min read
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Vlogger Anurag Dobhal ‘UK07 Rider’ in ICU following live crash on Delhi–Meerut Expressway
Mar 09, 2026
12:42
IST
2 Min read
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Indian-origin YouTuber Nancy Grewal found dead after stabbing in Ontario
Mar 06, 2026
12:47
IST
2 Min read
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YouTube updates Studio payment overview for creators with multiple channels
Mar 06, 2026
11:29
IST
1 Min read
Branded Content
Dabur’s Réal Fruit Juice film explores women’s career sacrifices in ‘Real Women, Real Conversations’
Mar 10, 2026
14:19
IST 2 Min read
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Urban Ladder explores local aspirations and lifestyles across Indian cities
Mar 09, 2026
16:18
IST 2Min read
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Content & Culture
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The many lives of branded content in India
Mar 02, 2026
12:53
IST 5 Min read
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How commercialisation is helping Pickleball become part of India’s culture
Feb 09, 2026
10:44
IST 4Min read
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Spotlight
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Spotlight: How Vijay Nihalchandani built trust through content, not just reach
Jan 16, 2026
12:05
IST 4 Min read
/buzzincontent-1/media/media_files/2025/12/12/niranjan-mondal-2025-12-12-11-32-37.jpg)
Niranjan Mondal built 1.2 million followers with Bengali content and he’s blunt about why
Dec 12, 2025
11:32
IST 3Min read
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How Sonika Khurana turned a lockdown hobby into a 1.1 mn-strong community
May 09, 2025
12:15
IST
2 Min read
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Influencer Marketing
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Concept Group launches Puzzle Media, a dedicated influencer marketing vertical
Mar 09, 2026
14:32
IST 2 Min read
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Vinod Cookware brings creators together for SAS Pro demonstration in Mumbai
Feb 20, 2026
14:38
IST 2Min read
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Interviews
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Branded content is a fancy cocktail and content marketing morning coffee: Ashiish V Patil
May 15, 2024
12:01
IST 6 Min read
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Branded content is not ‘sprint’, but ‘marathon’, says Ashiish V Patil
May 08, 2024
14:44
IST 6Min read
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Guest Column
/buzzincontent-1/media/media_files/2026/02/23/abhik1-2026-02-23-10-05-31.jpg)
The creator mirage
Feb 23, 2026
10:09
IST 3 Min read
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The creator economy is maturing, and it’s time the data caught up
Feb 11, 2026
10:36
IST 4Min read
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/buzzincontent-1/media/media_files/2025/07/17/gautam-madhavan-3-2025-07-17-08-44-52.jpeg)
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Content Conversations
/buzzincontent-1/media/post_banners/dd364e05963b8d151baba70aceba949cf9c6e54a272cb5cfeec441fcd7f649f9.jpg)
How brands and creators manage to stay relevant in the Instagram race
Sep 05, 2022
10:19
IST 7 Min read
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Measurability & discovery continue to be the biggest challenges in the branded audio space
Jul 08, 2022
12:12
IST 4Min read
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Case Studies
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How creating a playground for content creators for Hyundai i20 N-Line's launch worked wonders
Feb 07, 2022
10:09
IST 3 Min read
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Here is how Angel One simplified its content strategy for millennials
Feb 04, 2022
12:58
IST 4Min read
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