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Indian content creator Ankush Bahuguna represents India at Estée Lauder global launch
Feb 03, 2026
17:29
IST
1 Min read
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Zero1 by Zerodha collaborates with Dice Media on finance-led drama Phir Se Udd Chala
Feb 02, 2026
17:59
IST 2Min read
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Meta enhances Instagram and Facebook tools for creator collaborations
Feb 03, 2026
10:47
IST
3 Min read
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Did Budget 2026 just change India’s creator economy? One line has the industry talking
Feb 02, 2026
10:43
IST
6 Min read
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YouTuber Arun Panwar faces criticism for calling Rs 71 lakh wedding gifts ‘daan’
Feb 02, 2026
17:06
IST
2 Min read
Insight
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Did Budget 2026 just change India’s creator economy? One line has the industry talking
Feb 02, 2026
10:43
IST 6 Min read
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How authenticity and emotion are driving regional content to the mainstream
Jan 30, 2026
11:54
IST 4Min read
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52% of Indian Gen Z parents now trust AI for parenting advice, finds GIPSI inSIGHT 2026
Jan 23, 2026
14:14
IST
3 Min read
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97% of Indian creators say generative AI is strengthening the creator economy
Jan 16, 2026
17:34
IST
2 Min read
News
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Meta enhances Instagram and Facebook tools for creator collaborations
Feb 03, 2026
10:47
IST 3 Min read
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YouTuber Arun Panwar faces criticism for calling Rs 71 lakh wedding gifts ‘daan’
Feb 02, 2026
17:06
IST 2Min read
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Free Fire player and creator Tahir “TahirFuego” Mukhtar passes away at 24
Feb 02, 2026
15:59
IST
1 Min read
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Creators lead boycott call against Huda Beauty over Iran-related Instagram reel
Feb 02, 2026
09:43
IST
3 Min read
Branded Content
Zero1 by Zerodha collaborates with Dice Media on finance-led drama Phir Se Udd Chala
Feb 02, 2026
17:59
IST 2 Min read
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Mother’s Recipe brings “Maa ka pyaar in a Korean avatar” to Indian kitchens with new digital series
Jan 30, 2026
14:10
IST 2Min read
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Content & Culture
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Cultural maps of ageing: How Indian society understands itself
Jan 06, 2026
10:46
IST 5 Min read
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How Semiotics helps leading AI services to build a positive image for themselves
Dec 04, 2025
09:57
IST 4Min read
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Spotlight
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Spotlight: How Vijay Nihalchandani built trust through content, not just reach
Jan 16, 2026
12:05
IST 4 Min read
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Niranjan Mondal built 1.2 million followers with Bengali content and he’s blunt about why
Dec 12, 2025
11:32
IST 3Min read
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How Sonika Khurana turned a lockdown hobby into a 1.1 mn-strong community
May 09, 2025
12:15
IST
2 Min read
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Influencer Marketing
Indian content creator Ankush Bahuguna represents India at Estée Lauder global launch
Feb 03, 2026
17:29
IST 1 Min read
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Amulya Rattan on civic sense row: Accountability stops when it becomes humiliation
Jan 30, 2026
12:05
IST 3Min read
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Interviews
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Branded content is a fancy cocktail and content marketing morning coffee: Ashiish V Patil
May 15, 2024
12:01
IST 6 Min read
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Branded content is not ‘sprint’, but ‘marathon’, says Ashiish V Patil
May 08, 2024
14:44
IST 6Min read
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Guest Column
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In 2026 influencer marketing, winning brands won’t trend most; they’ll be remembered most
Jan 29, 2026
10:50
IST 2 Min read
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India needs a creator-tech workforce: Why upskilling in AI, AR, and analytics is the next big bet
Jul 17, 2025
08:47
IST 4Min read
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Content Conversations
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How brands and creators manage to stay relevant in the Instagram race
Sep 05, 2022
10:19
IST 7 Min read
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Measurability & discovery continue to be the biggest challenges in the branded audio space
Jul 08, 2022
12:12
IST 4Min read
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Case Studies
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How creating a playground for content creators for Hyundai i20 N-Line's launch worked wonders
Feb 07, 2022
10:09
IST 3 Min read
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Here is how Angel One simplified its content strategy for millennials
Feb 04, 2022
12:58
IST 4Min read
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