bigbasket now partners with influencers to celebrate India's harvest festivals
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The Quick Style dance crew flaunts The Bear House collection in a new collab video
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How Nivea used UGC and influencer marketing to create Guinness World Record
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NDTV Brand Studio’s playbook: The secret to winning branded content
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Insight
NDTV Brand Studio’s playbook: The secret to winning branded content
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Content marketing trends gaining traction in 2025
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From ‘Brat’ to ‘Brainrot’: How brands are speaking Gen Z’s language
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News
bigbasket now partners with influencers to celebrate India's harvest festivals
Jan 13, 2025 11:47 IST
2 Min read
The Quick Style dance crew flaunts The Bear House collection in a new collab video
Jan 13, 2025 11:35 IST
1Min read
How Nivea used UGC and influencer marketing to create Guinness World Record
Jan 10, 2025 17:41 IST
2 Min read
Rajasthan rolls out policy to engage influencers for publicising schemes
Jan 06, 2025 07:56 IST
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Branded Content
Reise Moto releases ‘Destination Dakar’ documentary
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RiteBite Max Protein breaks ‘Monday Se Start’ mindset with gym trainers
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Content & Culture
Persona-driven wellness: How influencers shape modern health narratives
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From old money sophistication to new-age cool: How craft Gin is winning over gen Z
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Spotlight
Creating share-worthy content is the ultimate jackpot: Creator Abubacker, aka Time Billionaire
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A sneak peek into the world of vox pop content creation with Sir Supreme
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Creator Jesus Mehta reveals what makes content more relatable and scalable
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Influencer Marketing
bigbasket now partners with influencers to celebrate India's harvest festivals
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Influencers' guide to spotting fake brand collabs
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Rajasthan rolls out policy to engage influencers for publicising schemes
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Interviews
Branded content is a fancy cocktail and content marketing morning coffee: Ashiish V Patil
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Branded content is not ‘sprint’, but ‘marathon’, says Ashiish V Patil
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Guest Column
Influencer marketing: A game-changer for traditional snacks
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Authenticity at the core: Trends shaping influencer marketing in 2025
Nov 28, 2024 09:54 IST
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Content Conversations
How brands and creators manage to stay relevant in the Instagram race
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Measurability & discovery continue to be the biggest challenges in the branded audio space
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Case Studies
How creating a playground for content creators for Hyundai i20 N-Line's launch worked wonders
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Here is how Angel One simplified its content strategy for millennials
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