84% of Indian marketers expect content demand to grow fivefold by 2027: Adobe research
Finance creator Monica Malik launches Madly Famous
Digital creator Prajakta Koli steps into Marathi Cinema with Krantijyoti Vidyalay, Marathi Madhyam
YouTube expands Creator Studio with title A/B testing, deepfake detection, auto dubbing
YouTube pays out $100 billion to creators, artists and media firms in 4 years
Insight
84% of Indian marketers expect content demand to grow fivefold by 2027: Adobe research
Eleve Media wants to be 'Tesla of influencer marketing', bets on AI and automation
When does controversy turn into bigger brand deals for influencers?
Amazon taps 1 lakh influencers to power Great Indian Festival 2025
News
Digital creator Prajakta Koli steps into Marathi Cinema with Krantijyoti Vidyalay, Marathi Madhyam
AnyMind Group launches AnyLive for Creators to develop AI avatars
Parag Tyagi launches YouTube channel in memory of Shefali Jariwala
YouTube creators to get swappable sponsorships in long-form videos, direct brand links in Shorts
YouTube expands Creator Studio with title A/B testing, deepfake detection, auto dubbing
Branded Content
Jameson Ginger Ale bring KING and Sanjith Hegde together in Quote That
ITC Candyman launches personalised AI storybook platform for children
Content & Culture
How brands balance cultural fidelity and contemporary relevance
India at Cannes Lions over the years: A shift from cultural disruption to technological innovation
Spotlight
How Sonika Khurana turned a lockdown hobby into a 1.1 mn-strong community
Creator duo Nick and Carrie double down on long-form content, plan relationship talk show
A sneak peek into the world of vox pop content creation with Sir Supreme