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New Delhi: Motilal Oswal Mutual Fund (MOMF) has released a new short film titled The Coach to mark Guru Purnima. The film focuses on the significance of mentorship and celebrates those who guide and influence others in subtle yet meaningful ways.
The film is set in a neighbourhood chess class and follows a group of children, including a talented young girl, her watchful father, and a coach. It shows how the coach shares lessons that go beyond just playing chess. The story highlights how everyday advice and small moments can help shape a person’s growth in life.
Credits for the campaign include Sandeep Walunj, Group CMO, Abhay Godbole, Head of Creative and Communication Excellence, Kartik Shinde, AVP, Marketing, and Milind Khose, Manager, Marketing. The creative was developed by De Works Communications, with concept by Nilesh Vaidya and direction by Nitin Mali.
Sandeep Walunj, Group Chief Marketing Officer, Motilal Oswal Financial Services, said: “With ‘The Coach’, we celebrate the enduring impact of mentorship, those who know us and support us not only in everyday moments but also in shaping the values that lead to thoughtful decision-making. On this Guru Purnima, we salute these life coaches who inspire confidence and discipline.”
Watch the campaign films: