#ShootYourShort: OnePlus targets creators to capture holi in Dolby Vision

New Delhi: OnePlus has announced a new initiative, #ShootYourShort, targeted at everyday creators, filmmakers, and storytellers to inspire them to use the videography capabilities of the recently launched OnePlus 13 for their content.

To mark the launch of #ShootYourShort, OnePlus has collaborated with four directors, including Maanvi Bedi, Sreemoyi Singh, Chattarpal Ninawane, and Mohammad Ali, who have created short films using the dolby vision capture capabilities on the OnePlus 13.

Each short film captures the spirit of Holi and the emotions tied to each colour.

OnePlus is also extending an open invitation to budding filmmakers, content creators, and storytellers to participate in the #ShootYourShort challenge.

Participants will be encouraged to submit their own cinematic stories inspired by a colour of their choice.

To conclude this campaign, OnePlus will celebrate the top three entries shot on the OnePlus 13.

Ishita Grover, Director of Marketing, OnePlus India, said, “At OnePlus India, we are constantly pushing the boundaries of smartphone photography and videography. With #ShootYourShort, we are providing creators and our community an opportunity to explore their artistic vision using the power of Dolby Vision on the OnePlus 13. With Holi around the corner, this campaign celebrates the festival’s vibrant colours and emotions, bringing them to life with stunning picture quality. We are committed to delivering a cinema-grade experience in Dolby Vision that empowers professionals and enthusiasts alike to create visually stunning content with the OnePlus 13.”

Sameer Seth, Director, Marketing – India, Dolby Laboratories, said, “Dolby Vision has long been the imaging technology of choice for the world’s leading storytellers and device makers enabling them to deliver unparalleled visual experiences. With the OnePlus 13, we are excited to bring this content creation technology into the hands of everyday creators, empowering them to capture every detail with incredible contrast and lifelike colours. Dolby Vision ensures that every frame is optimised for brilliance and naturalness, allowing creators to push the boundaries of smartphone cinematography.”