Donatuz launches beta phase in India to expand creator revenue opportunities

New Delhi: Donatuz, an AI-native platform for the creator economy, has launched its beta phase in India, seeking to unlock new revenue streams for digital creators. The platform combines all major monetisation tools into a single app, allowing creators to expand globally while keeping ownership of their intellectual property.

According to a 2025 report by the Boston Consulting Group, India’s creator economy generates $350–400 billion in annual consumer spending, but only $20–25 billion flows directly to creators. Donatuz projects that direct creator revenue could grow to $100–125 billion by 2030, with more than $1 trillion in creator-influenced consumption.

The platform currently supports subscriptions, paid calls, private communities, tips, and payments in both USDC and fiat currency. Upcoming features include auctions, predictions, digital sales, live streams, AI-powered agents, avatars, and immersive experiences.

All content and datasets on Donatuz are treated as sovereign creator IP, with ownership, licensing, and monetisation managed transparently. Since the beta launch, over 12,000 users and more than 70 creators across lifestyle, gaming, and entertainment have joined the platform. Early engagement metrics indicate rapid adoption and daily activity growth. Donatuz has also partnered with Camp Network, 0G AI, and Thirdweb to expand its ecosystem.

With a 12% take rate, the platform allows creators to monetise their work while retaining control over their content.

“India’s creator economy is vast, but the majority of creators struggle to monetise effectively,” said Maslin Edwin, Founder and CEO of Donatuz. 

“Donatuz changes that by giving every creator full control over their IP and the tools to build sustainable, global revenue streams. Our mission is to create an AI-native infrastructure that empowers creators everywhere, starting from India.”