New Delhi: Smartphone brand Infinix has brought together comedian and digital creator Tanmay Bhat with gaming influencers Total Gaming, Mizo, and Shreeman Legend to spotlight its gaming-oriented GT 30 Pro device.
The collaboration seeks to reflect a cultural shift in gaming — highlighting it as a space driven by community, skill and competition. With the GT 30 Pro, Infinix aims to tap into the growing interest among young Indian gamers for high-performance devices designed to meet the demands of competitive play.
The campaign also aligns with the brand’s broader push into grassroots Esports development, including its ongoing partnership with professional Esports team, True Rippers.
The GT 30 Pro includes several hardware and software features tailored for mobile gaming. These include the MediaTek Dimensity 8350 ULTIMATE processor, GT Shoulder Triggers, and 120FPS support for BGMI (Battlegrounds Mobile India), certified by game developer Krafton. Additional design and performance elements, such as RGB lighting, a Cyber Mecha aesthetic, Esports Mode, XBOOST, and AI-powered audio and haptics, aim to enhance in-game responsiveness and immersion.
According to Infinix, the partnership with creators and Esports influencers is part of an effort to showcase the evolving nature of gaming in India and to engage directly with the gaming community through shared experiences and content.
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