NOFILTR Social promotes Anushka Sanghvi to CMO role

New Delhi: NOFILTR Social announced the appointment of Anushka Sanghvi as Chief Marketing Officer (CMO). 

Sanghvi’s journey with NOFILTR Social LLP began in June 2018, when she joined as a Social Media Manager. 

Over the past six years, she has risen through leadership roles, including Brand Manager, Head of Design and Incubation, and most recently, Creative Director. 

"Stepping into the role of CMO feels like a natural progression in my journey with NOFILTR Social LLP," said Sanghvi. "What began as a focus on social media has evolved into a deep understanding of creators, their potential, and the industry as a whole. I’m thrilled to continue building on this foundation to shape the future of creator management."

As CMO, Sanghvi will lead the company’s marketing efforts, focusing on amplifying the voices of creators, fostering partnerships with brands, and enhancing NOFILTR’s position as a thought leader in the creator economy. 

"My vision for NOFILTR Social LLP is to create an ecosystem where creativity knows no bounds," Sanghvi added. "We’re not just managing creators; we’re nurturing a new generation of digital pioneers who will shape the future of this industry."

Hitarth Dadia, CEO of NOFILTR.GROUP, said, "Anushka’s transition to CMO is a testament to her exceptional leadership and creativity. Her ability to align artistic innovation with strategic objectives positions her perfectly to lead NOFILTR’s initiatives and continue to push boundaries in positioning NOFILTR as a creative first company."