Big FM and Madison Media join hands to launch campaign ‘Chalo Paltai' for Welspun India

During Durga Puja, the initiative witnessed a female priest perform the rituals in one of the pandals set in Kolkata. The morning prime time male Big RJs of Kolkata were replaced by female RJs. Big FM RJs also invited listeners to share their stories of reversing patriarchy

BuzzInContent Bureau Delhi, November 11, 2020

In line with its objective of providing entertainment with a purpose, Big FM partnered with Welspun India and Madison Media for the campaign, ‘Chalo Paltai’. With an aim to reverse the age...

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Big FM, Madison Media, Chalo Paltai, Welspun India,

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Big FM and Madison Media join hands to launch campaign ‘Chalo Paltai' for Welspun India

During Durga Puja, the initiative witnessed a female priest perform the rituals in one of the pandals set in Kolkata. The morning prime time male Big RJs of Kolkata were replaced by female RJs. Big FM RJs also invited listeners to share their stories of reversing patriarchy

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Big FM and Madison Media join hands to launch campaign ‘Chalo Paltai' for Welspun India

During Durga Puja, the initiative witnessed a female priest perform the rituals in one of the pandals set in Kolkata. The morning prime time male Big RJs of Kolkata were replaced by female RJs. Big FM RJs also invited listeners to share their stories of reversing patriarchy

More from this section

Leave a Comment

Popular

Featured

Subscribe to Our Premium Content

What do you get?

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ARCHIVE ACCESS

NEWSLETTER

SPECIAL ALERTS

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What our subscribers say

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