Brands should sit back and give a free hand to content creators: Aditya Bhat of Jio Studios

Bhat explains why content and not brand should be at the forefront, the challenges ahead and why should brands give a free hand to the content creators

BuzzInContent Bureau Delhi, April 24, 2018

Aditya Bhat

Aditya Bhat, the head of Reliance Jio-owned Jio Studio, believes that brands should always put content on the forefront rather than placing themselves first. “The onus is not on the content crea...

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Aditya Bhat, Jio Studios,

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Brands should sit back and give a free hand to content creators: Aditya Bhat of Jio Studios

Bhat explains why content and not brand should be at the forefront, the challenges ahead and why should brands give a free hand to the content creators

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Brands should sit back and give a free hand to content creators: Aditya Bhat of Jio Studios

Bhat explains why content and not brand should be at the forefront, the challenges ahead and why should brands give a free hand to the content creators

This premium article is available to paid subscribers only.

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More from this section

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Featured

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