Evolving content strategy for a better consumer experience

Sunil Kumaran, Country Head, Thwink Big, Big FM, writes that with technological advancements, the way we communicate and consume content has also evolved and as a result, some of the fundamentals of communication and marketing are going through a paradigm change

BuzzInContent Bureau Delhi, November 05, 2018

“We always overestimate the change that will occur in the next two years and underestimate the changes that will occur in the next ten.” — Bill Gates These words by the Microsoft fo...

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Sunil Kumaran, Thwink Big, Big FM,

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Evolving content strategy for a better consumer experience

Sunil Kumaran, Country Head, Thwink Big, Big FM, writes that with technological advancements, the way we communicate and consume content has also evolved and as a result, some of the fundamentals of communication and marketing are going through a paradigm change

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Evolving content strategy for a better consumer experience

Sunil Kumaran, Country Head, Thwink Big, Big FM, writes that with technological advancements, the way we communicate and consume content has also evolved and as a result, some of the fundamentals of communication and marketing are going through a paradigm change

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