Most brands are not doing content marketing well, says UB Group's Samar Singh Sheikhawat

Sheikhawat talks about the UB Group's content marketing focus, strategy to choose content, employee advocacy and the content marketing scenario in India

Akansha Srivastava Mumbai, April 17, 2018

Samar Singh Sheikhawat

Samar Singh Sheikhawat, the Chief Marketing Officer at UB Group, thinks that the content marketing scenario is improving in India. But at the same time, he feels the quality of content has become wors...

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Samar Singh Sheikhawat,

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Most brands are not doing content marketing well, says UB Group's Samar Singh Sheikhawat

Sheikhawat talks about the UB Group's content marketing focus, strategy to choose content, employee advocacy and the content marketing scenario in India

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Most brands are not doing content marketing well, says UB Group's Samar Singh Sheikhawat

Sheikhawat talks about the UB Group's content marketing focus, strategy to choose content, employee advocacy and the content marketing scenario in India

This premium article is available to paid subscribers only.

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