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Magic Moments Music Studio from the house of Radico Khaitan has established its own IP through a series of episodes 'Magic Speaks' on YouTube. The first season of the series will feature influencers and artists who will deliver motivational talks and discuss a wide array of subjects, including music, art, culture and lifestyle. Each video episode will allow viewers to take back great learning and motivation through talks and performances by the eminent guests.

Episode 1 of Magic Speaks will release on the Magic Moments YouTube channel on October 3. It will feature musical artist Padamjeet Sehrawat. The 30-minute episode is not only an attempt to enthral the audience with Padamjeet’s musical performance but also to energise people with his powerful talk.

The trailer:

“The lockdown has impacted people’s lives drastically with mental stress and depression rising by the day. Hence, we wanted to create a platform to motivate people and uplift their mood. Our first guest is cricketer-turned-musician Padamjeet Sehrawat who has himself battled depression for a brief period and is happily following his passion today. It is stories like these which we want to highlight in order to help people around us come out stronger in difficult times,” said Amar Sinha, Chief Operating Officer (COO), Radico Khaitan.

The virtual space has become widely popular after the lockdown due to the global health crisis. From classroom teachings to consulting doctors and musical performances to comic shows, the pandemic made every sector embrace the online medium. “The pandemic halted our operations for a brief period but we utilised the online space to connect with our fans and followers by engaging with them through virtual concerts and contests. Magic Moments has always believed in giving people a reason to smile; the series is in continuation with our efforts to help people keep their chin up and overcome their fears come what may,” Sinha said.

He said, “Every story and each experience has the ability to make a difference in people’s lives. It is difficult times like these when people tend to lose focus and are demotivated. Through ‘Magic Speaks’, we wish to reach out to millions of people in order to encourage and entertain them through impactful discussions and delightful performances by artists from different walks of life.”