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After a year-long gap, singing sensation Yo Yo Honey Singh is back with a bang with his latest single ‘Loca’ wherein he has collaborated with Ubon, the consumer electronics' brand. Sung and composed by Honey Singh himself, with vocals from popular Punjabi singer Simran Kaur, this new party anthem features Nicky Pickky wherein she can be seen donning Ubon headphones while rapping in the video.

The music video:

All set to rule the Indian music industry, this peppy number is produced by Bhushan Kumar and directed by Ben Peters. The video has been shot at various picturesque locations alongside yachts in the middle of the ocean, which is sure to give one serious vacation vibes.

Mandeep Arora, Co-founder Ubon, said, “We are happy to announce our collaboration with the evergreen rapping sensation Yo Yo Honey Singh. Considering his popularity, this new collaboration will play a crucial role in boosting our brand’s image while reaching out to music lovers and enthusiasts.”