Content has to deliver ROI besides building brand's attitude, says Bhavishya Kelappan of Mia

In an exclusive interview series, Republic TV presents Engage, Mia's Business Head talks about the brand's content marketing strategy. She gives a few tips that marketers should consider while creating snackable content and on the usage of influencer marketing by the brand

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Akanksha Nagar
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Mia Bhavishya Kelappan