Dot Media unveils new brand identity, reports Rs 100 cr revenue in last one year

New Delhi: Dot Media, the influencer marketing agency, has surpassed Rs 100 crore in revenue and has unveiled a new identity with a logo, a website, and social media platforms. 

The brand is also focusing on a new vertical – Desi Videshi, specially targeted towards NRI creators to expand the agency’s overseas footprint.

Having expanded its talent alliances to over 160 creators and celebrities across various categories in India, Dot has recently launched a new vertical ‘Desi Videshi’ for NRI creators to scale its operations in the global influencer domain.

Alongside its business expansions, Dot Media has also revealed its new brand identity that aligns with its future business objectives. With this rebranding, Dot aims to expand into new creator categories and creative and brand communication-centric verticals. The new logo, inspired by the beauty of geometry and the simplicity of a box, symbolises the agency’s strong foundation and innovative spirit, said Dot Media in a statement.

Shubham Singhal, Co-Founder, Dot Media said, “This new identity represents the agency we’ve become and the future we’re building. Our business has grown exponentially having recorded Rs 100 crore in revenue in the last one year. Today, Dot has a stronghold in the influencer marketing category and has collaborated with over 750+ unique clients like Yas Island, Zee5 Global, MTR Foods, T20, T-Series, and boAt.”

Vaibhav Pathak, Co-Founder, Dot Media, added, “Our evolution is driven by our commitment to offer innovative, end-to-end solutions for our clients and talents. This new identity not only reflects our progress but also positions us to explore new opportunities, including an exciting foray into diverse categories and businesses.”

Om Singh, Co-Founder, Dot Media, said, “Our journey is about more than just growth—it’s about creating impactful, innovative solutions that resonate with audiences and strengthen our relationships with brands and creators. Our expanding presence, including forthcoming ventures into diverse sectors with a more fresh and refined brand identity, highlights our commitment to staying ahead of the curve.”