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New Delhi: WinZO, an interactive entertainment platform, felicitated 80 gaming content creators, 18 game developers, and students at the Creator’s Awards at the Startup Mahakumbh 2025, New Delhi.
WinZO’s brand ambassador and YouTuber CarryMinati recognised the creators for their achievements in India’s gaming and content creation landscape.
WinZO, in partnership with the Media and Entertainment Skills Council (MESC), awarded the winners a ‘Skill India certificate’, recognising their expertise and contribution to the digital content industry.
The creator economy in India has undergone a massive growth surge over the last five years, rising from just 962,000 influencers in 2020 to over 4.06 million by 2024 as per the India Gaming Report, 2025, published by WinZO Games and the Interactive Entertainment and Innovation Council (IEIC), also launched at the Startup Mahakumbh, 2025.
The highest growth among content creators was seen in the gaming sector-driven creator economy, which grew by 213% between 2020 and 2022, totalling 467,000 influencers by the end of 2024. These creators generate more jobs as they hire talent for production, direction, script writing, and animation, among others.
This recognition of gaming creators by WinZO comes at a time when the Government has recently announced a USD 1 billion fund for the creator economy and recently hosted the National Creator Awards.
WinZO has content available in vernacular languages and dialects such as Konkani, Kutchi, Haryanvi, Malvani, and more. The platform has also launched the ‘WinZO Superstar Initiative.’
CarryMinati said, "I congratulate all the content creators and game developers today for driving India’s booming creator economy and gaming industry. Platforms like WinZO open up new ways for creators to engage with audiences while monetising their passion. Gaming is more than just entertainment—it’s a thriving industry with limitless potential to build careers and connect with people worldwide."
Paavan Nanda, Co-Founder, WinZO, said, "The creator economy is at the heart of India’s digital revolution, and at WinZO, we are committed to enabling individuals to unlock its full potential. By offering direct monetisation opportunities and performance-based incentives, we are fostering an ecosystem where creators can thrive and innovate. We are honoured to recognise the people driving this momentum and are grateful to be part of their journey. This is the true spirit of democratising digital entrepreneurship."
The winners of the Bharat Tech Triumph (BTTP) were also felicitated. The competition started in 2023 and offers a platform for developers in India to showcase their technologies and collaborate with industry peers.
Participants can attend events such as the Game Developers Conference (GDC) in San Francisco, Startup Mahakumbh and WAVES in India, facilitating networking with industry leaders and access to the latest trends and technologies. The competition encompasses various categories, including game developer studios, esports, and game tech companies.