Priyadarshi Banerjee joins GroupM Mindshare as Principal Partner + Content (Unilever)

Delhi: Priyadarshi Banerjee has been appointed as Principal Partner + Content (Unilever) at MindShare, GroupM. He announced this development on a LinkedIn post. 

https://www.linkedin.com/posts/pdbanerjee_im-happy-to-share-that-im-starting-a-new-activity-7178215395818889216-x2nN?utm_source=shareandutm_medium=member_desktop 

Previously, Banerjee served as Vice- President - Account Management at Kofluence for 10 months. 

He was also a Strategic Advisor, providing independent consultations to MSMEs, startups, and agencies.

Prior to this he served as Group Senior Vice-President at Neoma Ventures between January 2023 to May 2023. Before taking this role, he also served as the Group Senior Vice President at One Digital Entertainment between April 2022 and May 2023.

Banerjee was also associated with the Times group for a span of close to 11 years heading multiple roles. He started as National Manager - Subscription Marketing and CRM in the year 2011 and then was promoted to National Manager - AGM - Direct to Consumer, Digital and Retail products in 2014. From there he was elevated to General Manager - Product Strategy and Digital Brands Solutions in 2015. In 2018 he was again promoted to General Manager and Head Digital Solutions and International Brands (World Wide Media). He took the role of Assistant VP and Head - Marketing, Digital and Business Operations (World Wide Media) in 2019.

With an experience of more than 20 years, Banerjee has worked with Airports Authority of India, Ardwolves Security Solutions, Institution of Public Health Engineers - India, HSBC Global Banking and Markets, Wipro Digital Operations and Platforms, Thomas Cook Group, Wunderman Thompson, Reader's Digest, etc.