Curating brand-centric content instead of customer-centric content is biggest mistake by marketers, says Satish Kannan of DocsApp

In a conversation with BuzzInContent, Kannan, Co-Founder and CEO, says the brand is open to all kind of content partnerships if it increases engagement with consumers and helps them understand the concept of online doctor consultation

Akansha Srivastava Delhi, December 12, 2019

Satish Kannan

Bengaluru-based online doctor consultation platform DocsApp bets high on regional content and considers it to be the next big thing that will drive the content marketing space in India. The brand has ...

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Satish Kannan, DocsApp,

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Curating brand-centric content instead of customer-centric content is biggest mistake by marketers, says Satish Kannan of DocsApp

In a conversation with BuzzInContent, Kannan, Co-Founder and CEO, says the brand is open to all kind of content partnerships if it increases engagement with consumers and helps them understand the concept of online doctor consultation

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Curating brand-centric content instead of customer-centric content is biggest mistake by marketers, says Satish Kannan of DocsApp

In a conversation with BuzzInContent, Kannan, Co-Founder and CEO, says the brand is open to all kind of content partnerships if it increases engagement with consumers and helps them understand the concept of online doctor consultation

This premium article is available to paid subscribers only.

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More from this section

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