Direct, real and raw – Performance poetry is a powerful alternative to human interest storytelling

Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, writes how performance poetry is the new kid on the block, a new approach to build and sustain an emotional connection. Its strengths are the very opposite of human-interest story videos — the videos are indirect, polished and slick; and deal in fictional emotions

Hamsini Shivakumar Delhi, February 22, 2021

Adopted from the west, performance poetry (or spoken word poetry) is a newer communicative art. It is when an individual (occasionally a duo) gets up to perform a monologue to an audience. While the f...

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Hamsini Shivakumar, Leapfrog Strategy Consulting,

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Direct, real and raw – Performance poetry is a powerful alternative to human interest storytelling

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Direct, real and raw – Performance poetry is a powerful alternative to human interest storytelling

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