iCubesWire promotes Mazen Bahnassy as Associate Business Director for Influencer Marketing, MENA region

iCubesWire, a global AI and ML Mobile Marketing Platform, has announced the elevation of Mazen Bahnassy to lead Influencer Marketing business across the MENA and GCC regions, focusing on UAE, KSA, Qatar, and Egypt.

Bahnassy has more than 8 years of professional experience across marketing roles, including influencer marketing, campaign strategy development and partnerships management.

Commenting on the elevation, Sanjeeda Khan, Co-Founder and Chief Growth Officer, MENA region, iCubesWire, stated, “With Bahnassy’s addition, we have created another pillar for the company’s leadership team. His expertise across industries and ability to see marketing endeavours from a wide perspective will prompt our growth plans for influencer marketing in key regions. We are confident that the team will continue to excel under his leadership.”

Adding further, Bahnassy, Associate Business Director, Influencer Marketing, iCubesWire, said, “I am super excited to take on this responsibility of driving the influencer marketing business. With the dynamic team at iCubesWire, I am certain we will continue strengthening our position in the region and drive sustainable growth for the company.”