POPxo's game plan to marry content with commerce

The content platform has gradually expanded itself from a digital community for women to a full-fledged e-commerce platform. The company has now started launching brick and mortar stores as well. In a conversation with BuzzInContent.com, Priyanka Gill, Founder and CEO, POPxo, shares the challenges involved in the content-commerce approach and how she's building a formidable retail platform on the back of content marketing

Akanksha Nagar Mumbai, June 10, 2019

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POPxo's game plan,

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POPxo's game plan to marry content with commerce

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