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Ever since Delhi-based entrepreneur Jasmeen Kaur declared herself ‘So beautiful, so elegant, just looking like a wow‘ on Instagram to promote her salwar suit, both she and her catchphrase went viral on the internet.

ITC's Sunfeast YiPPee! partnered with this latest online sensation to promote their new creation, Sunfeast YiPPee! Wow Masala."

Kaur, whose 'WOW' phrase has set the internet abuzz, and found herself in the company of Deepika, Ranveer Singh, and Yashraj Mukhate, catapulting her to social media stardom.

Wow fusion:

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