2023 trends

Focusing on business fundamentals and high gross margins helped Pocket Aces scale revenue in 2022: Aditi Shrivastava

As per Shrivastava, Co-Founder and CEO, Pocket Aces, the year 2022 was a ‘truly remarkable' year for the media and entertainment industry as the transitioning of consumer behaviour led to media becoming a ‘core' to everything sales and marketing