Indian consumers

influencer-marketing

Insight

Influencers shape online and offline purchases across India

Meta-GWI study finds national influencers play a crucial role in product discovery, driving both online and in-store purchases across India

By BuzzInContent Bureau

Jun 13, 2025 12:08 IST logo

2 Min read

51% urban consumers rely on influencers for clothing and accessories: Mintel Research

By BuzzInContent Bureau

Oct 04, 2023 11:39 IST logo

4 Min read