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Shivaji Dasgupta

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Why Clagency is the future of the agency

Shivaji Dasgupta, the Founder of INEXGRO Brand Advisory, writes about clagency, the agency embedded in the client organisation, where presence is not judged by physicality but by impact and influence

By Shivaji Dasgupta
logoDec 23, 2021 09:08 IST logo 4 Min read
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Content from the ages: The many bonds of James Bond
By Shivaji Dasgupta
logoMar 11, 2019 13:07 IST logo 4 Min read
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The Stimulus-Response approach to Content Marketing
By Shivaji Dasgupta
logoFeb 27, 2019 15:26 IST logo 4 Min read
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The Journeyman Strategy for Luxury Content
By Shivaji Dasgupta
logoFeb 27, 2019 15:25 IST logo 4 Min read
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The ‘FIFA-Cannes' theory of Inspiring Brand Connect
By Shivaji Dasgupta
logoFeb 27, 2019 15:25 IST logo 4 Min read
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When Content Marketing becomes Child's Play – The ABC Plan
By Shivaji Dasgupta
logoFeb 27, 2019 15:24 IST logo 4 Min read
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How content marketing can shape the 2019 elections
By Shivaji Dasgupta
logoFeb 27, 2019 15:22 IST logo 4 Min read
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Content from the ages
By Shivaji Dasgupta
logoFeb 27, 2019 15:21 IST logo 3 Min read

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