Insight
52% of Indian Gen Z parents now trust AI for parenting advice, finds GIPSI inSIGHT 2026
97% of Indian creators say generative AI is strengthening the creator economy
Budget 2026: Creator economy seeks GST clarity, tax incentives and social security
After Raghav Chadha raised copyright in parliament, creators explained the cost of inaction
More than 2 million digital creators now influence 30% of buying decisions in India
Branded content 2025: Where India is ahead, and where it needs to catch up
How festive-season content blurred the line between UGC and influence
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