0

marketing

influencersInsight

This Diwali and wedding season, micro-creators did what big stars couldn’t

KlugKlug CEO Kalyan Kumar says creator-led strategies delivered stronger engagement than celebrity endorsements this Diwali, as consumers trusted relatable content over high-glamour ads

By Shilpashree Mondal
Nov 21, 2025 11:55 IST 5 Min read
ApologyInsight
Will brands’ ‘official apology’ gimmick cost them trust?
By BuzzInContent Bureau
Nov 07, 2025 11:42 IST 2 Min read
SunsscrenNews
Influencer reveals top Indian sunscreens fail lab SPF tests
By BuzzInContent Bureau
Oct 23, 2025 10:37 IST 2 Min read
Flipkart big billion daysBranded Content
Flipkart turns The Big Billion Days 2025 into a celebration of culture and everyday India
By BuzzInContent Bureau
Oct 19, 2025 23:35 IST 2 Min read
dolly singInfluencer Marketing
Dolly Singh becomes India’s only winner of Instagram’s 2025 Rings Award
By BuzzInContent Bureau
Oct 17, 2025 11:33 IST 2 Min read
Smit Shukla, Head of Philips Personal Health India Subcontinent at the Philips OneBlade Intimate launch eventInsight
Philips Personal Health ditches TV for creator-led storytelling and UGC-driven growth
By Lalit Kumar
Oct 14, 2025 09:08 IST 3 Min read
carry mintaiInfluencer Marketing
CarryMinati brings Gen Z energy to Perplexity following The Rebel Kid collab
By BuzzInContent Bureau
Oct 09, 2025 10:06 IST 2 Min read
chtrboxNews
Chatterbox makes strong debut on BSE SME with 18% premium
By BuzzInContent Bureau
Oct 06, 2025 10:23 IST 2 Min read
woberlabInfluencer Marketing
Wondrlab launches Opportune Europe to expand influencer marketing offering in CEE
By BuzzInContent Bureau
Sep 09, 2025 10:31 IST 2 Min read
RB2025Content & Culture
How brands balance cultural fidelity and contemporary relevance
By Hamsini Shivakumar
Aug 29, 2025 10:43 IST 8 Min read
1 2 ... Next