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BuzzInContent Bureau

Influencer-vs-traditionalNews

67% of Indians trust influencer endorsements over traditional ads: Kantar

The Influencer Playbook by Kantar offers a data-driven look at how influencer campaigns outperform traditional digital ads, setting new benchmarks for brand effectiveness in India’s evolving media landscape.

By BuzzInContent Bureau
Apr 22, 2025 16:28 IST 2 Min read
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Amul celebrates 5 years of world’s longest-running live cooking Show
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Apr 22, 2025 16:20 IST 1 Min read
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American Tourister unveils 'Everyone’s In' music video celebrating inclusive travel
By BuzzInContent Bureau
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SC to examine complaint against comedian Samay Raina over disability jokes
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SocioClout onboards Jayanth Kumar as Managing Partner
By BuzzInContent Bureau
Apr 21, 2025 16:30 IST 1 Min read
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Nestlé India taps gaming community to promote Nescafe’s new cold coffee range
By BuzzInContent Bureau
Apr 21, 2025 15:24 IST 2 Min read
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Farah Khan and Dilip make dishwashing fun with Vim in a collab video
By BuzzInContent Bureau
Apr 21, 2025 15:18 IST 2 Min read
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Product placement peaked in the 90s; we just didn’t notice it until now
By BuzzInContent Bureau
Apr 21, 2025 15:06 IST 2 Min read
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