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BuzzInContent Bureau

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Focus on investing into technology, talent and content in 2018, says Prasanth Kumar, CEO, Mindshare, South Asia

No technology company can ever offer a client the same value as we do, Kumar told BestMediaInfo in an interview. He said India was the only country where every media was growing and focus on digital doesn't mean traditional media is being left

By BuzzInContent Bureau
Feb 27, 2019 15:19 IST 5 Min read
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TVision's Yan Liu on what brands should do to grab and retain consumers' attention
By BuzzInContent Bureau
Feb 26, 2019 12:14 IST 2 Min read
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Exploring neuroscience and facial recognition to measure content effectiveness, says Wavemaker's Kartik Sharma
By BuzzInContent Bureau
Feb 26, 2019 12:10 IST 3 Min read
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Fleeting nature of advertising is giving way to content, feels FCB India's Rohit Ohri
By BuzzInContent Bureau
Feb 26, 2019 12:10 IST 3 Min read
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How music helps brands take the content marketing route
By BuzzInContent Bureau
Feb 26, 2019 11:53 IST 2 Min read
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If the content is powerful, it does not require too much of promotion, says P&G's Sonali Dhawan
By BuzzInContent Bureau
Feb 14, 2019 10:14 IST 2 Min read
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Godrej launches networking platform Design Dekko for architects, design community
By BuzzInContent Bureau
Feb 08, 2019 09:13 IST 1 Min read
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How Brand Factory utilised content to drive sales
By BuzzInContent Bureau
Jan 17, 2019 16:44 IST 3 Min read
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Future Group fbb's National Jeans Day sale grew five-fold over regular days
By BuzzInContent Bureau
Jan 17, 2019 16:44 IST 2 Min read
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BharatMatrimony's ultimate guide to happy marriages
By BuzzInContent Bureau
Jan 17, 2019 16:43 IST 2 Min read
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