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BuzzInContent Bureau

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When new-age mothers helped Nestle visualise its nutrition expert AskNestle.in

Rashi Goel, VP Consumer Communications, Nestle India, shares with BuzzInContent.com how the whole idea of the content initiative in the form of a mobile-first website was born. An AI-enabled chatbot service for nutrition queries, tiffin recipes, growth trackers, custom meal plans are among the website's offerings

By BuzzInContent Bureau
May 09, 2019 10:33 IST 3 Min read
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ESPNcricinfo and Maruti Suzuki's ‘On the Road' Season 3 captures the essence of cricket across India
By BuzzInContent Bureau
May 01, 2019 09:51 IST 3 Min read
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Viacom18's Voot unveils branded content division Voot Studios, will offer performance-oriented content solutions to advertisers
By BuzzInContent Bureau
Apr 08, 2019 10:17 IST 4 Min read
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How ‘Behind the Journey' initiative helped HDFC Life increase brand awareness by 10.7%
By BuzzInContent Bureau
Mar 20, 2019 12:02 IST 4 Min read
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Why video dominates Shell's content marketing strategy
By BuzzInContent Bureau
Mar 05, 2019 10:37 IST 3 Min read
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Focus on investing into technology, talent and content in 2018, says Prasanth Kumar, CEO, Mindshare, South Asia
By BuzzInContent Bureau
Feb 27, 2019 15:19 IST 5 Min read
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TVision's Yan Liu on what brands should do to grab and retain consumers' attention
By BuzzInContent Bureau
Feb 26, 2019 12:14 IST 2 Min read
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Exploring neuroscience and facial recognition to measure content effectiveness, says Wavemaker's Kartik Sharma
By BuzzInContent Bureau
Feb 26, 2019 12:10 IST 3 Min read
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Fleeting nature of advertising is giving way to content, feels FCB India's Rohit Ohri
By BuzzInContent Bureau
Feb 26, 2019 12:10 IST 3 Min read
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How music helps brands take the content marketing route
By BuzzInContent Bureau
Feb 26, 2019 11:53 IST 2 Min read
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