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Myntra aims to double its consumer engagement in 2023 through social commerce

Arun Devanathan - Senior Director, Social Commerce at Myntra, told BuzzinContent that live commerce on the app has been witnessing over 100% engagement rates

By Akansha Srivastava
Jun 28, 2023 12:05 IST 4 Min read
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BuzzInContent unveils top 21 video branded content campaigns from 2022
By BuzzInContent Bureau
Jun 28, 2023 12:05 IST 12 Min read
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Indian companies are unwilling to pay for premium content tools, says Sharmin Ali of Instoried
By BuzzInContent Bureau
Jun 28, 2023 12:05 IST 5 Min read
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Why Twitter's new ‘view count' feature is a double-edged sword for the creator economy
By Sakshi Sharma
Jun 28, 2023 12:04 IST 6 Min read
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How non-traditional marketing strategies helped DrinkPrime garner exponential business growth
By Shreya Negi
Jun 28, 2023 12:04 IST 7 Min read
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How Tally Solutions is banking on new-age content to break its old-school perception
By Akansha Srivastava
Jun 28, 2023 12:04 IST 7 Min read
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Consumer is not averse to having brand in the story if you're entertaining and engaging them, says Vijay Koshy of TVF
By Nisha Qureshi
Jun 28, 2023 12:03 IST 4 Min read
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Influencers are turning entrepreneurs to boost their income
By Shreya Negi
Jun 28, 2023 12:03 IST 6 Min read
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B2B tech SaaS platform Klug can help brands increase influencer campaigns' efficacy by up to 80%
By Shreya Negi
Jun 28, 2023 12:02 IST 5 Min read
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New guidelines for influencers will ensure clarity for audience, but can increase red tapism and other concerns: Experts
By BuzzInContent Bureau
Jun 28, 2023 11:39 IST 11 Min read
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