Lack of trust impacting influencers' effectiveness

Recently, several influencers, namely Ankur Warikoo, Chetan Bhagat, Prafull Billore and Raj Shamani, promoted the World Startup Convention - which was to be held in Noida between March 24-26, 2023. But to the visitors' dismay, the event turned out to be a “scam”

Sakshi Sharma Delhi, April 04, 2023

In the era of social media and online marketing, influencers have emerged as a powerful force. With millions of followers, they wield immense influence over consumer behaviour and their purchasing dec...

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Content@BuzzInContent.com

Influencers, scam, influencer marketing, creator economy, social media, ASCI,

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Lack of trust impacting influencers' effectiveness

Recently, several influencers, namely Ankur Warikoo, Chetan Bhagat, Prafull Billore and Raj Shamani, promoted the World Startup Convention - which was to be held in Noida between March 24-26, 2023. But to the visitors' dismay, the event turned out to be a “scam”

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Lack of trust impacting influencers' effectiveness

Recently, several influencers, namely Ankur Warikoo, Chetan Bhagat, Prafull Billore and Raj Shamani, promoted the World Startup Convention - which was to be held in Noida between March 24-26, 2023. But to the visitors' dismay, the event turned out to be a “scam”

This premium article is available to paid subscribers only.

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More from this section

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Popular

Featured

Subscribe to Our Premium Content

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ARCHIVE ACCESS

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