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¼ consumers follow influencers online, 40% of them follow more than 5 influencers: Kantar

The report further stated that digital is more effective when content is customised for the environment. Integrated campaigns with customised creative records 67% impact

By BuzzInContent Bureau
Apr 28, 2023 13:18 IST 2 Min read
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Brands show their ‘funny' side up this April Fools' Day
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Most brands will soon have a Chief Content Officer
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PepsiCo's energy drink brand Sting collaborates with Moj to generate UGC around #StingMachaDe campaign
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