Flipkart's 2GUD

Why Flipkart's 2GUD chose nano and micro-influencers over macro-influencers in latest social commerce offering

Chanakya Gupta, Head of 2GUD, Flipkart told BuzzInContent about the brand's strategy to work with smaller influencers over big shots and 2GUD's strategy with social commerce to target Tier 2 and 3 cities