Insight

How are brands and creators changing the game of influence together?

During a panel discussion, Hari Krishnan, MD, Content and Marcomm, Publicis Groupe, Ankit Desai, Head - Media and Digital Marketing, Marico, Megha Manchanda, Senior VP and Head of Marketing, DBS Bank, Vishal Gaba, Former Associate Director - Marketing, Bira, shared strategies for enhancing efficiency in brand-influencer partnerships