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We hope to sensitise youth to the acute loneliness seniors face every day: Piali Dasgupta of Columbia Pacific Communities

Putting the spotlight on the issue of elderly lonesomeness on World Senior Citizen's Day, the senior living community operator launched the #ReplyDontReject initiative with Bollywood actor Boman Irani. The campaign is conceptualised and executed by Famous Innovations

By BuzzInContent Bureau
Aug 25, 2021 09:46 IST 5 Min read
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The big wave of content marketing is reaching Tier 2, 3 cities and rural areas
By Akansha Srivastava
Aug 20, 2021 11:39 IST 7 Min read
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How Center Fresh placed its bets on rap music to engage with youth
By Akansha Srivastava
Aug 20, 2021 09:06 IST 4 Min read
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Pandemic gave content world great opportunity to demonstrate skills, capability: Amarpreet Anand of Diageo
By Akanksha Nagar
Aug 18, 2021 09:09 IST 4 Min read
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Content marketing spends likely to touch 2019 level this festive season
By Akanksha Nagar
Aug 10, 2021 11:10 IST 6 Min read
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Why news channels need to think beyond advertiser-funded programme in branded content partnerships
By Akansha Srivastava
Aug 06, 2021 14:30 IST 9 Min read
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Our efforts in branded content have grown three-fold amid pandemic: Shaun Nanjappa Chendira of Discovery
By Akanksha Nagar
Jul 29, 2021 11:28 IST 3 Min read
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How to create successful content marketing campaign for movies and web shows
By Akanksha Nagar
Jul 28, 2021 10:25 IST 7 Min read
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Standardised pricing must for influencer marketing agencies: Experts
By Nisha Qureshi
Jul 27, 2021 10:40 IST 5 Min read
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Producing relatable, honest, quality content can help win consumer trust in brands, says Prateek Singh of LearnApp
By Akansha Srivastava
Jul 21, 2021 10:49 IST 4 Min read
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