nano-influencers

Insight

Are influencers and agencies ready for the CPA showdown?

As brands shift to a performance-driven model, influencers are facing increasing pressure to deliver sales and leads instead of just engagement. While nano-influencers benefit from higher trust and conversions, macro-influencers and agencies struggle with attribution challenges and the evolving CPA model

By Vishesh Sharma

Mar 07, 2025 11:49 IST logo

8 Min read

Why precision is the future of influencer marketing in India

By BuzzInContent Bureau

Mar 03, 2025 09:23 IST logo

3 Min read

online gaming events

Top gaming creators join hands with regional influencers for College Rivals Season 2

By BuzzInContent Bureau

Oct 10, 2024 16:21 IST logo

2 Min read

Influencer Marketing

Influencer marketing trends you should care about in 2024

By BuzzInContent Bureau

Jan 03, 2024 12:20 IST logo

7 Min read

Indian influencer marketing industry to grow at 25% CAGR to reach Rs 2,800 crore in 2026: GroupM INCA

By BuzzInContent Bureau

Nov 30, 2022 14:59 IST logo

4 Min read

Nano-influencers get higher median engagement: AnyMind Report

By BuzzInContent Bureau

Nov 24, 2021 13:22 IST logo

2 Min read

Almond Solutions launches Vingage, a hyperlocal marketing platform for nano-influencers

By BuzzInContent Bureau

Sep 24, 2021 09:45 IST logo

1 Min read