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Influencers under fire for flouting ASCI guidelines

The guidelines for influencer marketing, which are applicable from June 14, mandate a disclosure label for paid content. BuzzInContent finds out how a handful of influencers associated with big brands have been spotted flouting these rules

By Akanksha Nagar
Jul 09, 2021 15:46 IST 6 Min read
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How content marketers can overcome the creative block
By Akanksha Nagar
Jul 01, 2021 16:30 IST 7 Min read
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How Skinkraft is carving a niche for itself through relatable and educative content
By Akansha Srivastava
Jun 25, 2021 10:39 IST 3 Min read
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How personal controversies affect influencer-brand association
By Benita Chacko
Jun 23, 2021 14:38 IST 5 Min read
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Our combined capabilities offer bigger opportunities for brands, influencers: Pranay Swarup on QYou's acquisition of Chtrbox
By Akanksha Nagar
Jun 23, 2021 09:51 IST 7 Min read
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How BFSI brands can stay on top of consumers' minds amid cluttered online finance content
By Akanksha Nagar
Jun 16, 2021 16:51 IST 7 Min read
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Is your content ‘helpful' enough for consumers?
By Akansha Srivastava
Jun 10, 2021 14:38 IST 8 Min read
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Here is how to create content that resonates with brand values and helps consumers
By Akansha Srivastava
Jun 10, 2021 09:55 IST 4 Min read
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Why ed-tech major upGrad wants to stick to humorous content this year
By Akansha Srivastava
Jun 08, 2021 11:55 IST 3 Min read
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ASCI influencer guidelines: Brands say monitoring should not become moral policing
By Akanksha Nagar
May 31, 2021 12:30 IST 8 Min read
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