YouTube
MerchGarage partners with YouTube; enables social commerce & merchandising shelf for creator channels
Brands walk a tightrope while choosing between YouTube, Instagram, TikTok
YouTube sees 20.5% surge in subscriber base in 45 days of lockdown, over 30,000 crore views in Q1 2020
Hotel chain Leela Group experiments with music content, launches albums with sarod duo Amaan and Ayan Ali