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OTT

SRK MetaNews

SRK and Aryan Khan roll out India’s first Instagram ‘Secret Reel’ for The Ba**ds of Bollywood

Meta has said the Secret Reel format is in testing on Instagram. For OTT storytellers, it offers a direct bridge from an episode moment to a gated social experience, designed to lift engagement and repeat viewing without leaving the platform

By Shilpashree Mondal
Oct 13, 2025 20:14 IST 1 Min read
Raghuveer SinghNews
Raghuveer Singh takes over as VP, Social Media & Content Marketing at ZEE5
By BuzzInContent Bureau
May 19, 2025 12:43 IST 1 Min read
Deepak-LuthraNews
JioStar appoints Deepak Luthra as Revenue Head - Branded Content for entertainment vertical
By BuzzInContent Bureau
Apr 14, 2025 12:49 IST 1 Min read
Nykaa-steps-into-OTT-with-bridesBranded Content
Nykaa steps into OTT with brides, beauty, and brand integration
By BuzzInContent Bureau
Feb 04, 2025 11:43 IST 3 Min read
Amazon creator centralInsight
Creators on the rise: India’s digital talent taking centre Stage on OTT and TV
By BuzzInContent Bureau
Dec 12, 2024 09:11 IST 2 Min read
Diplomat-Series-LogoBranded Content
News9 Plus collaborates with VFS Global to launch the video series, The Diplomat
By BuzzInContent Bureau
Oct 28, 2024 12:00 IST 2 Min read
ITC Sunrise Spices food seriesBranded Content
ITC Sunrise Spices launches food and travel series ‘Sunrise Bhojonbilashi’ on Hoichoi
By BuzzInContent Bureau
Oct 23, 2024 18:04 IST 2 Min read
Post ThumbNews
Saregama acquires 51.8% stake in Pocket Aces for Rs 174 crore
By BuzzInContent Bureau
Sep 28, 2023 21:01 IST 2 Min read
Post ThumbInsight
Are local creators replacing traditional mediums for regional content promotions?
By BuzzInContent Bureau
Sep 20, 2023 11:52 IST 7 Min read
Post ThumbInterviews
Branded content on digital - AVOD vs SVOD
By Akansha Srivastava
Aug 16, 2023 12:31 IST 9 Min read
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