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Akanksha Nagar

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Always a challenge to find right partners for branded content in any category: Amar Sinha of Radico Khaitan

Amar Sinha, Chief Operating Officer, Radico Khaitan, tells BuzzInContent how they rely heavily on digital and content marketing to promote its brands. He talks about its focus on influencer marketing, and its aim to create content that also helps in educating audiences

By Akanksha Nagar
Oct 11, 2021 10:20 IST 15 Min read
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Why did Pepperfry stop investing in branded content?
By Akanksha Nagar
Oct 07, 2021 10:59 IST 9 Min read
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Streax plans to increase ad spends by 20%, influencer marketing to play key part
By Akanksha Nagar
Oct 06, 2021 09:46 IST 4 Min read
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How Sirona Hygiene is building brand awareness and affinity through influencer marketing
By Akanksha Nagar
Oct 01, 2021 12:11 IST 11 Min read
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What should be the right size and composition of your content marketing team?
By Akanksha Nagar
Sep 30, 2021 11:24 IST 7 Min read
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Can there be a standard market price for content marketing
By Akanksha Nagar
Sep 28, 2021 15:09 IST 6 Min read
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Does Clubhouse have potential to become first choice for brands
By Akanksha Nagar
Sep 27, 2021 15:20 IST 7 Min read
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Wake-up call: Are influencers losing consumer trust?
By Akanksha Nagar
Sep 14, 2021 15:49 IST 4 Min read
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The moment when marketing becomes spamming
By Akanksha Nagar
Sep 09, 2021 15:10 IST 5 Min read
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Internet goes gaga over Money Heist Fan Anthem ‘Jaldi Aao' by Netflix
By Akanksha Nagar
Aug 27, 2021 09:13 IST 2 Min read
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