0

Akansha Srivastava

Post Thumb Insight

Consumer still has high affinity towards TV, says Maarten Geraets of Nestle India

Geraets explains the rationale behind going big on television for the company's latest content initiative ‘Maggi Kitchen Journeys'

By Akansha Srivastava
Feb 26, 2019 12:40 IST 2 Min read
Post Thumb Insight
Content platform for moms, Momspresso, targets Rs 150 crore revenue in three years
By Akansha Srivastava
Feb 26, 2019 12:40 IST 4 Min read
Post Thumb Insight
Can OTT platforms really scale up content initiatives of brands?
By Akansha Srivastava
Feb 26, 2019 12:39 IST 6 Min read
Post Thumb Insight
What Parle Products wants from content creators
By Akansha Srivastava
Feb 26, 2019 12:17 IST 3 Min read
Post Thumb Insight
User-generated content: A boon for brand sales and market credibility
By Akansha Srivastava
Feb 26, 2019 12:17 IST 4 Min read
Post Thumb Insight
Nine smart ways to present the best content pitch to brands
By Akansha Srivastava
Feb 26, 2019 12:16 IST 3 Min read
Post Thumb Insight
Branded content doesn't deliver immediate ROI, but succeeds in long-term: Lokesh Kataria of Mattel India
By Akansha Srivastava
Feb 26, 2019 12:15 IST 4 Min read
Post Thumb Insight
Content marketing is an editorial and not marketers practice, says Gaurav Mehta, CMO, GirnarSoft
By Akansha Srivastava
Feb 26, 2019 12:15 IST 2 Min read
Post Thumb Insight
Ideas and ability to spot best content are challenges, says Nerolac's Peeyush Bachlaus
By Akansha Srivastava
Feb 26, 2019 12:14 IST 4 Min read
Post Thumb Insight
Content marketing to leapfrog to video stage in India with inflow of overseas investment: Morden Chen of UC Ads
By Akansha Srivastava
Feb 26, 2019 12:10 IST 3 Min read
Prev 1 ... 22 23 24 Next