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Influencer ad disclosures worsen in 2025: ASCI’s Manisha Kapoor
Dec 18, 2025
10:47
IST
2 Min read
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Dove unveils ‘The Reborn Collective’, capturing stories of rebirth from public figures and everyday women
Dec 18, 2025
14:52
IST 2Min read
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WPP expands YouTube integration to strengthen creator-led media planning
Dec 17, 2025
09:54
IST
2 Min read
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Insight
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How festive-season content blurred the line between UGC and influence
Dec 15, 2025
16:18
IST 3 Min read
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Canva outlines 2026 design trends that will shape how creators work next year
Dec 12, 2025
16:08
IST 3Min read
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From Kolhapuris to Coldplay: What Indians scroll through on Instagram in 2025
Dec 11, 2025
17:17
IST
2 Min read
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India’s influencer marketing market exceeds Rs 10,000 crore, report finds
Dec 08, 2025
17:17
IST
2 Min read
News
Influencer ad disclosures worsen in 2025: ASCI’s Manisha Kapoor
Dec 18, 2025
10:47
IST 2 Min read
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WPP expands YouTube integration to strengthen creator-led media planning
Dec 17, 2025
09:54
IST 2Min read
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Branding Edge launches TMI digital content vertical on capital markets and healthcare
Dec 16, 2025
12:20
IST
2 Min read
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Triggered Insaan, joins Revenant XSpark to expand creator-led initiatives
Dec 16, 2025
11:41
IST
1 Min read
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This Rs 299-a-month tool claims it can turn Instagram comments and DMs into revenue
Dec 15, 2025
16:48
IST
2 Min read
Branded Content
Dove unveils ‘The Reborn Collective’, capturing stories of rebirth from public figures and everyday women
Dec 18, 2025
14:52
IST 2 Min read
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Nesterra’s ‘At Home’ with Nayandeep Rakshit goes beyond celebrity home tours
Dec 17, 2025
18:01
IST 2Min read
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Content & Culture
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How Semiotics helps leading AI services to build a positive image for themselves
Dec 04, 2025
09:57
IST 4 Min read
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How brands balance cultural fidelity and contemporary relevance
Aug 29, 2025
10:43
IST 8Min read
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Spotlight
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Niranjan Mondal built 1.2 million followers with Bengali content and he’s blunt about why
Dec 12, 2025
11:32
IST 3 Min read
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How Sonika Khurana turned a lockdown hobby into a 1.1 mn-strong community
May 09, 2025
12:15
IST 2Min read
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A sneak peek into the world of vox pop content creation with Sir Supreme
Aug 05, 2024
13:44
IST
3 Min read
Influencer Marketing
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Kusha Kapila’s UnderNeat records Rs 150 crore annual revenue within eight months
Dec 16, 2025
17:28
IST 2 Min read
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Zeba Madni and Supriya Ullengala launch Madhouse Media, a creator-first talent agency
Dec 11, 2025
11:21
IST 1Min read
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Interviews
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Branded content is a fancy cocktail and content marketing morning coffee: Ashiish V Patil
May 15, 2024
12:01
IST 6 Min read
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Branded content is not ‘sprint’, but ‘marathon’, says Ashiish V Patil
May 08, 2024
14:44
IST 6Min read
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Guest Column
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India needs a creator-tech workforce: Why upskilling in AI, AR, and analytics is the next big bet
Jul 17, 2025
08:47
IST 4 Min read
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Authenticity is the Indian creator’s superpower
Jun 04, 2025
16:50
IST 3Min read
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Content Conversations
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How brands and creators manage to stay relevant in the Instagram race
Sep 05, 2022
10:19
IST 7 Min read
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Measurability & discovery continue to be the biggest challenges in the branded audio space
Jul 08, 2022
12:12
IST 4Min read
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Case Studies
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How creating a playground for content creators for Hyundai i20 N-Line's launch worked wonders
Feb 07, 2022
10:09
IST 3 Min read
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Here is how Angel One simplified its content strategy for millennials
Feb 04, 2022
12:58
IST 4Min read
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